no-frills products

no-frills products

basic commodities such as bread, sugar and soft drinks sold in rudimentary packages at low prices.
References in periodicals archive ?
While Indian companies try to provide no-frills products, foreign firms try to provide additional features in their products.
They will dedicate more space to no-frills products and, in more affluent times, will contract the offers in terms of volume and visibility so they can sell products with a greater margin.
SAINSBURY'S are launching in-store "taste tests" to persuade shoppers no-frills products are as good as big brands.
Nearly three-quarters of people who opted for no-frills products had bought household items, such as cleaning products, 65% had bought food from a supermarket's basics range and 50% had bought toiletries.
The programme included the launch of 60 new stores and a range of lower priced no-frills products.
Leading the charge have been single-use cameras, which have grown from bare-bones, no-frills products to sophisticated cameras that continue to attract new users to the category.