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marginal revenue

   Also found in: Acronyms, Encyclopedia, Wikipedia 0.02 sec.
Marginal revenue
The change in total revenue as a result of producing one additional unit of output.
marginal revenue
The extra revenue generated by selling one additional unit of a good or service. For example, if a firm can sell 10 units of a product at a price of $25 per unit, total revenue is $250. If, in order to sell 11 units, it must reduce the price to $24, total revenue rises to 11 × $24, or $264. Thus, the marginal revenue of the 11th unit is $264 - $250, or $14.


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