Impression

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Impression

A user's view of an online advertisement. Each time a website viewer sees an online ad, this is one impression. The more impressions an ad receives, the more likely it is that a user will click on it. Most online ads are sold by cost per thousand of impressions. See also: CPC.
References in periodicals archive ?
Abbreviations: CIT = conventional impression technique, CT = computerized tomography, LS = laser scan, MRI = magnetic resonance imaging, poa = post aurale, pra = pre aurale, sa = super aurale, sba = sub aurale, TLIT = triple-layer impression technique.
Webcast Will Demonstrate Patient-Acclaimed External Impression Technique
Dentistry's Role In Identification of Missing and Unknown Children: Update on The Dental Bite Impression Technique.