place

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Place

The marketing of new securities, usually through sales to institutional investors. See: Float.

Placement

The act or process of selling a new issue of a security to investors. Most of the time, a placement must be registered with the SEC before it can actually take place. See also: Private placement.

place

To sell a new securities issue.

place

an aspect of DISTRIBUTION concerned with ensuring that a firm's products are available for consumers to purchase at appropriate locations.

See DISTRIBUTION CHANNEL, MARKETING LOGISTICS, FOUR P'S OF MARKETING.

References in periodicals archive ?
The somewhat drab daytime appearance was giving place to The Great White Way of night-time: a blaze of light and life, a brash glitter.
Rather than giving place to another, we quickly claim our spot, and if possible try to add to our place by absorbing space from our competitors.
The dogmatism of most of the world faiths seems to be giving place to a more questioning and uncertain approach.