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Fund Supermarket

   Also found in: Dictionary/thesaurus, Wikipedia 0.01 sec.
fund supermarket
A financial institution that offers a large number of mutual funds from many different sponsors. The term is often used to refer to brokerage firms that offer customers a very large number of no-load funds.

Fund Supermarket
A brokerage that provides investors access to many mutual funds from various fund families. This permits greater variety in their portfolios while allowing the investors to receive all their statements from a single source. Fund supermarkets also have the potential for deep customer bases because of the sheer variety of funds offered.


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This agreement also confirms Derayah's position as the first mutual fund supermarket in the Middle East, which empowers individuals to access a wide range of mutual funds from various banks and investment companies, thereby giving the investor the widest degree of choice among different products and the ability to select the best among them.
This partnership allows us to open new distribution channels for our mutual funds, thereby reaching a wider number of individual investors through the Middle East's first and largest mutual fund supermarket.
Q WHAT is the advantage of a fund supermarket as opposed to investing directly with the one ISA fund manager?
 
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