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franchisor

   Also found in: Dictionary/thesaurus, Legal, Encyclopedia, Wikipedia, Hutchinson 0.05 sec.
franchisor
A firm that sells to others the right to sell or rent its products and to use its name. Compare franchisee.

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It is therefore important for the franchisor to ensure a good shield against franchise liability.
Before you get started, make sure that you go through the franchisor's Uniform Franchise Offering Circular, a legal document that provides the information needed to evaluate the franchisor.
If you are considering a franchise opportunity in Latin America, it is important to take the time to evaluate yourself, study the market, and look closely at what the franchisor has to offer, say industry experts.
 
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