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float an issue

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float an issue
To sell a security issue in the primary market. For example, a firm may decide that it needs to expand its manufacturing facilities and float a new issue of common stock to pay for the expansion. Issuers generally employ an investment banker to assist in floating an issue.
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A company with good ratings from agencies like S&P will find it easier to float an issue because the interest cost won't be too high.
GM's pension gamble: like many other companies, General Motors has a ... by Gersten, Alan / Chief Executive (U.S.)
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