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An individual or organization that buys (or has the potential of buying) a good or service from a seller. A customer can be new or long standing and can tend toward large or small purchases, depending both on the customer and the type of business being patronized. Marketing and customer service are used to attract and retain customers.


a BUYER of a good or service from a BUSINESS. See also INTERNAL CUSTOMER.
References in classic literature ?
I thought her manner with her customers very good, and wondered where she had learned such self-possession.
Any ordinary customer, indeed, would have turned his back and fled.
Briggs, "it is very proper that every person should have rest, and be able to go to church on Sundays, but I should have thought you would not have minded such a short distance for the horse, and only once a day; you would have all the afternoon and evening for yourself, and we are very good customers, you know.
Rebecca had never thought of alluding to the circumstances with her previous customers, but unexpectedly she found herself describing Mr.
The customers were mostly seafaring men, and they talked so loudly that I hung at the door, almost afraid to enter.
Now the meaning of "credit" is this--when a customer buys a bar of soap, instead of the customer pulling out a purse and paying for it--she says she will pay another time.
He was a friend and customer of Williams, and suggested this plan half in jest and half in earnest.
There was much to be done: his portmanteau to be packed, a credit to be got from the bank where he was a wealthy customer, and certain offices to be transacted for that other bank in which he was an humble clerk; and it chanced, in conformity with human nature, that out of all this business it was the last that came to be neglected.
As you please, sir," said Caderousse, who, anxious not to lose the present opportunity of finding a customer for one of the few bottles of Cahors still remaining in his possession, hastily raised a trap-door in the floor of the apartment they were in, which served both as parlor and kitchen.
There was nothing of the customary alertness in the manner of our mistress, and, to my surprise, she even showed the customer one or two pieces of much inferior quality, before we were produced.
That would not be fair-play: every woman was young in her turn, and had her chances of matrimony, which it was a point of honour for other women not to spoil--just as one market-woman who has sold her own eggs must not try to balk another of a customer.
The tolls are high, And every city levies its own toll, And prentices are unskilful, and wives even Lack sense and cunning, though Bianca here Has brought me a rich customer to-night.

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