Click-Through Rate

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Click-Through Rate

The number of visitors to a website that click on the advertisements present on that website as a percentage of total visitors. Click-through rates are vitally important to e-commerce businesses that derive their revenue predominantly or exclusively from ads. Because click through rates have declined over time, some websites rely on sheer volume of visitors to compensate for low click-through rates. CPM, PPC, Impression.
References in periodicals archive ?
Bushnell Nielsen, a partner with Milwaukee-based law firm Reinhart, Boerner, Van Deuren SC, the terms of a CPL can vary by state and by issuer.
Downstream Consumption Structure of CPL Around the Globe, 2012
When Cpl Budd fell, they wouldn't rest until they could find and bring him home.
AUG 23: Mjr Matthew Titchener, 32; Co Sgt-Mjr Colin Wall, 34; Cpl Dewi Pritchard, 35, Royal Military Police.
To add the CPL certification to their ORB and OMPF, Active Army and Army Reserve officers should submit a notarized copy of the SOLE CPL certificate to their assignment officer in accordance with existing procedures for the documentation of civilian education and training.
management team, CPL Subacute LLC, which will continue to operate the properties.
CPL advertising is growing rapidly as marketers are demanding increased returns on online marketing in a tough economy.
VICTIMS From left, Cpl James Dunsby, Cpl Craig Roberts and L/Cpl Edward Maher
Cpl Daw, from Pontprennau, failed to return to their base after a night out and his body was discovered two months later.
The inquest heard Cpl Webster and L/Cpl Cochran were part of a patrol securing a corridor through countryside near a known Taliban stronghold in Nahr-e Saraj.
An MoD spokesman said forms had already been sent to the families of Cpl Simon Miller, from Washington, and Cpl Paul Long, from South Shields, who were killed in Iraq in 2003.