Branding

Also found in: Dictionary/thesaurus, Medical, Legal, Encyclopedia, Wikipedia, Hutchinson

0.01 sec.

Branding

The process of creating differentiation between a product and other products of the same kind. Branding is a marketing strategy to create the impression that one product is better than the other, whether or not that is true. Branding makes a product more recognizable and therefore is likely to attract customers and customer loyalty. There is often a sense among consumers that brand products are somehow better than off-brand or generic products; as a result, brand products are usually more expensive. Examples of brands include logos, catchphrases, symbols, or even the name of the company itself.

How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content.

?Page tools

Printer friendly
Cite / link

Feedback
Add definition

Mentioned in	?		Financial browser	?		Full browser	?
Associazioni collegate alla marca Brand Brand Association Brand Attitude Brand Awareness Brand Equity Brand Extension Brand Franchise Brand Leader Brand Loyalty Brand Management Brand Manager Brand Name Brand Potential Index Brand Preference Brand Switching Direttore di marca Estensione della marca Fedelta alla marca			Branch Branch Accounting Branch Bank branch office Branch Office Manager Branch Post Office Branch Store Brand Brand Association Brand Attitude Brand Awareness Brand Category Brand Development Brand Development Index Brand Equity Brand Extension Brand Franchise Brand Leader Brand Loyalty Brand Management Brand Manager Brand Name Brand Potential Index Brand Preference Brand Switching Branding Brandt Report Brass Brazilian Federal Board of Accountancy Brazilian Identity Card Brazilian Institute of Accountants Brazilian Real BRB BRC BRE Bre-X Minerals Ltd. Breach Breach of Concession Agreement breach of contract Breach of Specified Governmental Obligations Breach of Warranty Breadth Breadth Indicator Breadth of Market Breadth of the Market Breadwinner Break Break Bulk Cargo Break Even Break Fee Break Forward			brander brander brander brandering branders branders branders branders branders Brandes Brandes Brandes Brandes Brandes Brandes Investment Partners Brandes, Georg Brandes, Georg Brandes, Georg Morris Cohen Brandess-Kalt-Aetna Group, Inc. brandied brandied brandied brandied brandied brandies brandies brandies brandies brandies Brandimante Branding branding iron Branding Iron Gift Box branding irons Branding Strategy Branding Strategy Branding Strategy Branding Strategy Branding Strategy Branding Strategy Insider branding-iron brandish brandish brandish brandished brandished brandisher brandisher brandishers brandishers brandishes brandishes brandishing brandishing brandishing Brandle Brandler, Heinrich brandling brandlings Brandmark Brandmark

Financial Dictionary

Free Tools:	For surfers: Free toolbar & extensions \| Word of the Day \| Help For webmasters: Free content \| Linking \| Lookup box \| Double-click lookup \| Partner with us

Disclaimer
All content on this website, including dictionary, thesaurus, literature, geography, and other reference data is for informational purposes only. This information should not be considered complete, up to date, and is not intended to be used in place of a visit, consultation, or advice of a legal, medical, or any other professional.

Branding playV2('en/US/ds/dsdhsgdgsjdtdnsfdngk');playV2('en/UK/ds/dsdhsgdgsjdtdnsfdngk')

Branding