Brand Potential Index

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Brand Potential Index

Also called the BPI. A measure of potential, future sales based on the customers a product may be able to attract. It is taken by comparing a product's market development index (itself a comparison of actual versus potential customers in an area to those in the U.S. as a whole) to its brand development index (the percentage of persons in a certain area in the U.S. who buy a product compared to the percentage of total Americans who buy the same product). One calculates the BPI for a limited geographic area.
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BPI, 8737 Colesville Road, Silver Spring, MD 20910, 301-587-6300, fax 301-587-4530, www.
BPI Energy (BPI) is an independent energy company engaged in the exploration, production and commercial sale of coalbed methane (CBM) in the Illinois Basin, which covers approximately 60,000 square miles in Illinois, southwestern Indiana and northwestern Kentucky.
GNC is excited to add another fantastic brand like BPI Sports to our assortment.
Eiserer said he was "pleased and confident" that he has found "a worthy successor in Rick Gibbons to lead BPI to renewed growth in the challenging and uncharted electronic years ahead.
BPI drilled a 10-well pilot program in its Shelby County acreage during the last quarter of fiscal 2006 after analyzing data from its initial test well in Shelby County.
CHICAGO, April 13, 2011 /PRNewswire/ -- BPI group, (bpigroupus.
Asked what's new at BPI, Early said, "We're always actively seeking acquisitions.
as the company's independent registered public accounting firm; and an amendment to the BPI 2005 Omnibus Stock Plan that increases the maximum number of common shares that can be issued under the Plan from five million to seven million.
Higher Education Technology News, which reports on the latest news, funding, product reviews, case studies, useful internet sites and more to help educators make informed decisions concerning technology in and out of the classroom, according to BPI associate publisher Elizabeth V.
ORLANDO, Florida, March 31 /CNW-PRN/ - BPI Global Asset Management LLP announced today the formation of the company and the opening of its Orlando, Florida headquarters.
As more and more organizations move away from strictly paper-based processes, our goal is to help them take document automation to the next level with Optio's BPI solutions, which enable automatic e-mailed and faxed forms, document attachments and indexing of imaged and printed documents.