Whore's Market

Whore's Market

A slang term for a market with almost no barriers to entry that already has a large number of participants. That is, in a whore's market, several companies are already competing with each other and there is little to stop more companies from entering the market. This can result in great prices for customers, but tends to dramatically reduce profitability.
References in periodicals archive ?
The computer hardware market is a whore's market," says the president of a local engineering firm.