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Target Price
(redirected from Target Pricing)

   Also found in: Wikipedia 0.01 sec.
Target price
In the context of takeovers, the price at which an acquirer aims to buy a target firm.
In the context of options, the price of the underlying security at which an option will become in the money.
In the context of stocks, the price that an investor hopes a stock will reach in a certain time period.

Target Price
1. In mergers and acquisitions, the purchase price of the target company.

2. The price at which an investor hopes to buy or sell a security. That is, when an investor takes a position on a security he/she hopes that the investment will become profitable. The target price is the price at which the investment becomes worth the effort and money put into it.

3. In options, the price at which a contract becomes in-the-money.

target price
1. The price that an investor or a security analyst expects a security to achieve. Generally, when a security achieves the target price, it is time to close out a position in it.
2. The price at which an investor hopes to purchase an asset. For example, a company desiring to take over another firm may set a target price for the firm.


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Target Pricing assists companies in determining the optimal price for a competitive bid or account by predicting customer response to a number of price scenarios and then determining the best, most likely to win, offer.
 
 
 
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