Spin

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Spin

To attempt to present a situation in the best possible light. For example, a political operative may attempt to spin a situation in which a candidate who took a bribe by saying it was a gift or donation. The term is somewhat derogatory, but is common in business as well as politics. See also: Jawboning.
References in periodicals archive ?
The real issue has been to get Blockbuster in the position to be sold off and spun off,'' Rockwell said.
Upon finalizing the merger with Silver Dollar Productions, and upon Global's election to be spun off, Global Universal will pay LitFunding a fee of $200,000 for its services in connection with the "Spin-Off" transaction.
Because Hospitality and Real Estate Services are expected to be spun off months before TDS, by including VNG in Hospitality, CD will distribute about two-thirds of its EBITDA to its shareholders in the first two spin-offs.