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Soft Offer |
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Soft Offer In marketing, an offer to receive a product and to make payment later. For example, a soft offer may send a customer a magazine subscription and send an invoice for it later. A soft offer contrasts with a hard offer, in which payment is demanded in advance. Companies making soft offers have higher response rates than those making hard offers, but they generally carry more bad debt. Want to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit the webmaster's page for free fun content. |
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