Shelf Talker

(redirected from Shelf Talkers)
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Shelf Talker

A sign or other display intended to attract a shopper's attention to a shelf or product at a retail store. A shelf talker is intended to persuade a shopper to buy the stated product. A shelf talker is also called a shelf screamer.
References in periodicals archive ?
The Hawaiian Tropic[R] team at Energizer Personal Care selected TFI Envision to create an exciting new in-store shelf talker called the Shopping Scenter[TM]* by Scentisphere[R].
On the odd occasion when I have spotted an 'error' at the checkout, I have been informed by the checkout staff that the computer price is correct and the staff on the shop floor have not had time to change the shelf talkers yet.
Clever verbiage on wine shelf talkers, case cards and neck tags complete the information circle that Montonera refers to as the brand's "silent salesperson".
In-store shelf talkers with tear pads featuring a coupon can be found in participating retailers throughout the contest.
We had the 55 manufacturers' products advertised and merchandised in our stores with displays and shelf talkers," he said.
Malibu is supporting the launch of Sunshine with an aggressive digital and social media marketing plan, as well as a rails wide array of in-store merchandising materials, including case cards, floor decals, ceiling danglers and shelf talkers.
Poster holders, shelf talkers and literature dispensers can tick all the same boxes at a fraction of the cost.
The magazine's "BeerTalker" program delivers to beer retailers dozens of four-color shelf talkers that capture review comments on beer brands drawn from the magazine.
Aimed at the supermarket trade, it featured flat-bottom, gusseted side foil 12-oz valve bags, resealable tin ties, promotional materials, end aisle displays and shelf talkers.
Informational shelf talkers explained why duvet covers are needed and how to take care of them.
Texas Wine Marketing's packages range from logos, websites and brochures to Facebook and Twitter setups, shelf talkers and customized wine cards and holders that are ideal for public tastings and winery tasting rooms.
The offerings include shelf talkers, markers, end cap talkers, violators and wobblers.