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Sales Forecast

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Sales forecast
A key input to a firm's financial planning process. External sales forecasts are based on historical experience, statistical analysis, and consideration of various macroeconomic factors.

Sales Forecast
An estimate of a company's future sales based historical patterns, macroeconomic factors, and expected future trends. The sales forecast is important when a company is making financial plans; sales that fall short of the forecast may cause the company to be unable to meet the obligations it has assumed based on those financial plans.


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FASHION chain Next claim their shoppers are in better financial shape than first feared as they upped their sales forecasts for the rest of the year.
The department store operator revised upward its sales forecast for fiscal 2009 as it turned two subsidiaries into consolidated units after they took over the operations of Marui Imai Inc.
UK video games retailer Game Group has posted record first half profits and raised its sales forecast for the year.
 
 
 
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