Ride-Along

Ride-Along

In marketing, a small sample of a product that is sent in the mail along with a periodical. Ride-alongs are intended to entice recipients to want more of the product and therefore to buy it.
References in periodicals archive ?
When Ben finally gets accepted into the police academy, James invites him on a ride-along designed to scare the hell out of him and ultimately demonstrate if Ben has what it takes to take care of his sister.
One portion of the initiative is the police ride-along, during which the students get to see first-hand, some of the different types of situations the officers may be involved in.
Those were my thoughts as I joined hundreds of onlookers Thursday evening, leaning against the railings guarding the Johnson tunnel that divides Main Street at its northernmost end, watching stunt riders using their moving bikes the way gymnasts use their pommel horses, and pondering the wisdom of the ride-along invitation I had accepted from one of the night's burnout entrants.
Amar proposed that VIC host a Gandhi Day event after taking an emotional, six-hour ride-along with the Los Angeles Police Department.
The police station where I am based is running a ride-along scheme and Brian would be more than welcome to join us.
The decision of the Supreme Court in Wilson was intended to restrict more than just media ride-along programs.
When the Court announced last fall that it would hear the Wilson case and a similar ride-along case, Hanlon v.
He was going to wear gloves, but the director and I did a ride-along with a paramedic who didn't wear any gloves.
In addition to the classroom instruction, all volunteers must participate in a ride-along field training program for seven shifts.
17 /PRNewswire/ -- Metrolink and the Union Pacific Railroad are operating an officer-on-the-train ride-along in the San Gabriel Valley Saturday.
NOTE TO EDITORS: If you'd like to schedule an interview or ride-along test drive with a local Verizon Wireless test man or woman, please contact Ken Muche at 949-286-8193 or ken.
To schedule an "adjuster ride-along," call Anita Stallings at 847-910-5261 or 800-759-8888 PIN #1206936 (pager).