Reciprocal Marketing Agreement

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Reciprocal marketing agreement

A strategic alliance in which two companies agree to comarket each other's products. Production rights may or may not be transferred.

An agreement in which two companies agree to market each other's products. For example, a peanut butter manufacturer might agree to market a certain jelly product when attempting to sell to consumers and retailers. In exchange, the jelly manufacturer does the same for the peanut butter. This is a relatively common marketing tactic for companies offering complementary, but not competing, products.

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No references found			a Calabasas-based maker of computer network switching equipment, said Monday it has signed a reciprocal marketing agreement with Unisys Corp. IN BRIEF by Daily News (Los Angeles, CA) While we have achieved solid growth in our core investor education business, we are excited to announce new initiatives with OptionsXpress, which will provide our students with the opportunity to execute stock and option trades without leaving the InvestorToolbox sites, and RefcoFX, which will have a reciprocal marketing agreement with INVESTools for students graduating from our currency trading workshops which are currently in development. INVESTools' Total Revenue and Total Transaction Volume Up 40% and ... by Business Wire SPS) has entered into reciprocal Marketing Agreements with Advanced Biometric Security, LLC. FINX Group's Secured Portals and Advanced Biometric Security Enter ... by Business Wire			Receivables Balance Fractions Receivables Turnover Receivables Turnover Ratio Receive Fixed Counterparty Receive Floating Counterparty Receive Versus Payment Received for Shipment Bill of Lading Receiver Receiver's Certificate Receivership Receiving Bank Recesion Recessao recession Recharacterization Recherche de la qualite Rechnung Rechnungsjahr Recht van eerste weigering Recht van voorkoop Recibir entrega Recibo Recibo de deposito Recinto bursatil reciprocal immunity Reciprocal Marketing Agreement reciprocal negative easements Reciprocal Quote reciprocity recital Reckoning reclamation Reclamo Reclassificacao em categoria inferior Reclassification recognized gain Recognized Gain or Loss Recognized Loss Recomendacion general Recompra de acciones reconciliation reconfiguration Reconhecimento de divida Reconhecimento de firma reconveyance Record Date Record Holder record owner Recordholder recording recording acts			reciprocal feeling reciprocal ferrite switch Reciprocal figures reciprocal force reciprocal forces Reciprocal function Reciprocal function reciprocal gene Reciprocal Geometric Mean Titer Reciprocal Health Care Agreement Reciprocal Heathcare Agreement Reciprocal Hindleg Body Scratch reciprocal immunity reciprocal impedance reciprocal inhibition reciprocal inhibition reciprocal inhibition Reciprocal innervation Reciprocal innervation Reciprocal innervation reciprocal junction reciprocal jurisdiction Reciprocal lattice Reciprocal lattice primitive cell Reciprocal lattice vector reciprocal laying reciprocal leveling Reciprocal link Reciprocal Magnetic Bearing Reciprocal Marketing Agreement Reciprocal Marketing Agreements Reciprocal matrix reciprocal metre Reciprocal Microstrip Antenna Reciprocal Movement Reciprocal Movement Reciprocal Movement reciprocal negative easements Reciprocal of America Reciprocal of Homogeneous W reciprocal ohm reciprocal ohm reciprocal ohm reciprocal ohm centimeter reciprocal ohm meter Reciprocal piston Reciprocal piston reciprocal polar figures reciprocal pronoun Reciprocal proportion Reciprocal quantities Reciprocal Quote Reciprocal Quotes Reciprocal ratio Reciprocal ratio reciprocal recombination Reciprocal relationship Reciprocal relationship Reciprocal relationship Reciprocal relationship

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