Rate Card

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Rate Card

A short document containing maximum advertising rates for magazines and other publications. Most advertisers actually pay less than the prices listed on the rate cards as publications prefer to sell as much space as possible.
References in classic literature ?
The law says that the rate card shall be on the door of a hotel, but it does not say that it shall be in Lithuanian.
A potential rate increase would affect variable rate cards, but offer rates that make up the Rate Report are not directly affected.
Payments is a very lucrative and commoditized business, and as long as vendors are not publishing their rate cards, banks can pay more than they should for services," Cornerstone Advisors Managing Director Bob Roth said.
He said that based on the rate cards, advertising run by the eight Lebanese TV stations is valued at $1.
Dubai: Based on official rate cards, the outdoor media is estimated to account for $3 (Dh13.
So I can appreciate that left only with just the rate cards to base these research figures on, reports from the likes of Ipsos and PARC when it comes to adspend, the final results may just be alluding to the 'ideal' scenario of the current advertising landscape.
The Media Certification and Monitoring Committee (MCMC) at the district level and state level will monitor all political advertisements in relation to candidates, either overt or covert, and will intimate the returning officer for issue of notices to candidates for inclusion of notional expenditure based on standard rate cards in their election expenses account, even if, they actually do not pay any amount to the channel/newspaper, that is otherwise the case with "paid news".
There is the ability to build rate cards using Nielsen Building Blocks or to import rate cards from Excel.
uk says good rate cards outside supermarket shopping aisles include Halifax's Flat Rate card, with a low rate of 5.
A similar system for credit cards could use a simple "Red-Yellow-Green" formulation to rate cards based on the potential costs to borrowers--fees, penalty interest rates, and the frequency with which they are imposed.
When banks raise their prime interest rate, fixed rate cards adjust like variable-rate cards, only at less frequent intervals.