Price-to-Research Ratio

(redirected from Price to Research)

Price-to-Research Ratio

The ratio of a company's share price to the amount it spends on research and development. A low ratio is considered desirable because it indicates that the company is spending a great deal on R&D. This can (but does not always) mean that the products developed in R&D will be profitable.
References in periodicals archive ?
In his presentation, Weisgerber will discuss the following: * The evolving luxury marketplace, including the proliferation of makes/models, growth of luxury cars as a percentage of the market and the changing attitudes of the luxury buyer * The world of online shopping, including consumer control, the shift from price to research, buying habits by segment and recognizing the unique needs of luxury shoppers * Market predictions, including personalization tools, consumer-determined shopping, changing expectations, mobile applications and international developments