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Porter's 5 Forces

   Also found in: Wikipedia 0.03 sec.
Porter's 5 Forces
Named after Michael E. Porter, this model identifies and analyzes 5 competitive forces that shape every industry, and helps determine an industry's weaknesses and strengths.

Notes:
Frequently used to identify an industry's structure in order to determine corporate strategy, Porter's model can be applied to any segment of the economy to search for profitability and attractiveness.


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