Net Advertising Circulation

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Net Advertising Circulation

1. The actual or projected number of contacts an advertisement has. For example, if a stretch of highway has 1 million cars driving through it every day, a billboard on that highway has a net advertising circulation of 1 million per day.

2. See: Circulation.
References in periodicals archive ?
MCIL is also the largest newspaper publisher in Malaysia in terms of net circulation.
The variation of net circulation and analysis of the heat flux along the outer surface of the inner cylinder is done for different eccentric positions.
The Birmingham Mail saw average net circulation of 72,218 in the the six months to December 2006 - a 4.
Exito[inverted exclamation mark] has net circulation of 85,700 and a pass-along rate of 2.
When the trap is subject to a low rate of rotation, the condensate does not exhibit any net circulation, unlike a classical fluid that will circulate with the trap.
The Audit Bureau of Circulation said: "The November 2001 average net circulation for The Star in the Republic has been reduced by 2,956 copies due to a rules infringement.
In 1946, Austria had 33 daily newspapers with a net circulation of 2.
Figure 17: Leading non-women's interest magazine sectors*, by average net circulation per issue, June 2006
Half-year ABC figures in the six months to the end of July show that the average daily net circulation of Monday-Saturday newspapers continues to fall, down 3.
There, he was the sales and marketing leader for a 10 newspaper group and produced net circulation growth in three ABC Audit periods.
Reflejos also publishes an educational journal edition for schools and second-language acquisition programs, bringing the consolidated net circulation to 96,916 (CVC audit 3/31/05).
In terms of circulation, the latest ABC figures show that the pre-school sector increased net circulation by 8% year-on-year to December 2001, although the period on period figure was down.