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Multiples Approach

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Multiples Approach
A valuation theory based on the idea that similar assets sell at similar prices. This assumes that a ratio comparing value to some firm-specific variable (operating margins, cash flow, etc.) is the same across similar firms.

Notes:
In other words, the theory is that when firms are comparable, we can use the multiples approach to determine the value of one firm based on the value of another.


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