Market-Facing

Market-Facing

Describing a position or department that deals with customers. Market-facing departments include sales and customer service. They are responsible for the production of most of a company's revenue.
References in periodicals archive ?
The company's 2015 market-facing goals, set in 2006, focussed on the shared value DuPont products bring to customers.
The Department of Health said: "Our evidence shows how more market-facing pay could help employers make better use of the NHS pay bill.
The Dow Chemical Company is introducing a new market-facing business unit, called Dow Coating Solutions, to customers across all geographies and aspects of the industry.
Newly-named OpSec Security Inc has announced a reorganisation of the company into new market-facing groups, and the appointment of a new senior management team.
These Advanced-Services applications give next-generation communications carriers market-facing applications that enable them to quickly implement sticky, high-margin offerings, acquire new customers, increase revenue (and profit) per customer, and reduce customer churn.
The product has three components, FastStart, FastTrack and FastMove and is designed to produce market-facing systems capable of moving with the pace of change in the new economy.