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Market Maven
(redirected from Market Mavens)

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Market Maven
Informal; a well respected investor or analyst who is known as a leader in giving accurate and timely opinions on the performance of one or more securities.


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The researchers also profile online market mavens, apply the open source philosophy to scientific entrepreneurship, and make the case for an integrated business model innovation approach.
Market mavens are recognized by other consumers for a generalized marketplace expertise across a wide range of product classes in contrast to opinion leaders that tend to focus on a narrow range of product classes (Feick & Price, 1987).
Market mavens are: Individuals who have information about many kinds of products, places to shop, and other facets of markets, and initiate discussions with consumers and respond to requests from consumers for market information (Feick and Price 1987:85).
 
 
 
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