Loyalty Program

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Related to Loyalty cards: Loyalty Programs

Loyalty Program

A program that encourages customers to shop consistently at the same place. Generally, a loyalty program issues a card (much like a credit card) to a customer, who swipes the card before she pays for her goods. The card identifies the customer and makes the purchase eligible for a discount or some other benefit. Loyalty programs are most common at the retail level.
References in periodicals archive ?
The m'loyal Platform allows you to create mobile sales force automation solutions like mobile coupons, loyalty card, and advertising and research tools for efficient customer relationship management.
Commissioned to mark 30 years of UK High Street loyalty card schemes, the survey by leading plastic card manufacturer, Plastic Card Services, found that Welsh shoppers carry an average of three loyalty cards in their wallets and purses, while a quarter (25.
Commissioned to mark 30 years of UK high street loyalty card schemes, the survey found Welsh shoppers carry an average of three loyalty cards in their wallets and purses, while a quarter (25.
The loyalty card is to reward supporters who shop regularly and to encourage others to get into the habit.
The hotel general manager, Ronald Little, said 'We are very excited about launching a choice of loyalty cards to our customers.
General Manager at the Point Hotel, Ronald Little said, "We are very excited about launching a choice of loyalty cards to our customers.
But price is a mighty weapon Asda can wield, and loyalty cards are likely to play second fiddle to a cheap trolley of shopping now we've weaned ourselves off the luxury mince pies.
Tesco and numerous other big companies have long recognised the value of loyalty cards when it comes to marketing and maintaining customers' interest, and the Essex track is going down a similar line.
I'm guessing most men wouldn't exactly want their women seeing a betting loyalty card in their wallet.
Loyalty cards have become increasingly popular in recent years and provide stores with a vast amount of information about us and our shopping habits.
He says discounting will certainly continue, but clippable paper coupons will be replaced by electronic loyalty cards and Internet-based coupons.
2 million loyalty cards in circulation in Britain, with 56 per cent of shoppers owning three or more and 20 per cent with more than five