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Horizontal Integration |
Also found in: Medical, Wikipedia, Hutchinson | 0.01 sec. |
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Horizontal Integration When a company expands its business into different products that are similar to current lines. Notes: For example, a hot dog vendor expanding into selling hamburgers. Compare this to vertical integration.See also: Vertical Integration How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content. |
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Horizontal and vertical integration
