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Horizontal Market |
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Horizontal Market A market diversified so that the products created are able to meet the needs of more than one industry. Notes: The profitability for companies producing goods in a horizontal market is determined more by internal rather than external factors, as their products are commonly used. An example of a horizontal market is the demand and production of plastic pellets.See also: Vertical Market |
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However, In-Stat/MDR projects that as Tablet PC prices come down over the next few years, and Tablet PC software offerings increase, interest in horizontal markets will rise. is a market and solutions development company dedicated to advancing mobile and wireless enterprise computing within select vertical and horizontal market segments. This will allow the creation of a truly horizontal market for IDTV's throughout the world. |
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