market research

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Market research

A technical analysis of factors such as volume, price trends, and market breadth that are used to predict price movement.

Market Research

Research into consumer or client needs or desires so a company can make or customize products to fit them. For example, market research may involve conducting surveys of target clients (say, a particular demographic) to identify what they most would like to see in the industry in which the company is involved. Market research is important for most companies but especially for companies with a high client turnover.

market research

an aspect of MARKETING RESEARCH which is concerned with the collection and analysis of information about a particular market.
References in periodicals archive ?
com), one of the largest market research organizations in the United States and a leader in healthcare marketing research.
based firm that performs marketing research for 10 Healthcare marketing research firms.
WebSurveyResearch, based in New York City, was founded in 2000 as a subsidiary of Ziment, one of the largest market research organizations in the nation and a leader in healthcare marketing research (visit www.
WebSurveyResearch, the premiere Internet survey company in the healthcare industry, and Ipsos North America, a worldwide leader in healthcare marketing research, announced today that they would work together to deliver online surveys to assess marketing research information from physicians and other healthcare professionals.
PBIRG is a not-for-profit industry association dedicated to the advancement of global healthcare marketing research, business intelligence and strategic planning in theory and practice.

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