People who put pages together usually do headlines
as they go along, although there are some here who are very good at them and you tend to seek them out if you get stuck on a story.
are the antidote to TMI--too much information--which has turned us all into skimmers.
To investigate whether there exists a long-run co-integrating relationship between headline
and core measures of inflation, we first examine the unit root properties of these two series.
The misclassification cost for the learn data comparing the headline
with the newspaper article indicated a good fit of the model to the data: 0.
That transposed into the ``Redmond threatens Channel 4" headlines
is also to produce two new publications for national property developer Morrison Developments.
That means your headline
must either promise a benefit or provoke curiosity.
Silverman reasoned that because the headline
was published just one week after Simpson's acquittal, a reasonable person, might well have concluded that the "it" in the headline
referred to the murders.
Come up with a more effective headline
than the name and address of the building and make photos more interesting.
Shareholders are reminded that the board considers core headline
earnings an appropriate measure of the sustainable operating performance of the group as it adjusts for non-recurring and non-operational items.
The job of the headline
is to make the reader stop, pay attention and decide if they are going to read any more.
Results: Our control headline
stunk compared to either of the other two.