| Dictionary, Encyclopedia and Thesaurus - The Free Dictionary 3,896,357,316 visitors served. |
Dictionary/ thesaurus | Medical dictionary | Legal dictionary | Financial dictionary | Acronyms | Idioms | Encyclopedia | Wikipedia encyclopedia | ? |
Harvesting Strategy |
0.01 sec. |
|
|
Harvesting Strategy In marketing, the plan to discontinue a product after sales drop below a certain, defined point. Under a harvesting strategy, a company frontloads its marketing expenditures in order to maximize market share early. The company then gradually eliminates these expenditures. The product continues to be sold on the power of its market share and goodwill until sales decline to the stated point; it is then withdrawn. A harvesting strategy is intended to reduce costs while extracting as much revenue as possible from a product. Want to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit the webmaster's page for free fun content. |
|
| Financial Dictionary |
| Free Tools: |
For surfers:
Free toolbar & extensions |
Word of the Day |
Help
For webmasters: Free content | Linking | Lookup box | Double-click lookup |
|---|