Greenwashing

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Greenwashing

A slang term for a situation in which a company takes token steps to be more environmentally conscious, but advertises its steps in such a way as to make them appear more significant than they are. For example, if a company places recycling bins next to its trash cans but does nothing to curb its corporate jet use, it may greenwash its decisions by playing up the recycling bins.
References in periodicals archive ?
F-K's Greenware volume grew sufficiently to dedicate a line at Hazleton to PLA full time.
Design the flow of work around work stations--separate stations for hand-building, glazing, and temporary storage for unglazed and glazed greenware and glazed bisque objects ready for loading in the kilns.
Go into galleries and ask questions--very often greenware is displayed separately.
Distributed to PJ's coffeehouses in April, the Greenware cups are available in 12, 16 and 20 ounce sizes.
With a dignified and graceful outward appearance, the jar has a hard greenware, translucent glaze and saturated underglaze red along with bright cobalt blue colour and a meticulous pattern arrangement, all of which make it an outstanding masterpiece of Yongzheng-era porcelain.
It was basically paint-your-own, using greenware and underglazes, the same ones I use now.
Once the clay was hollowed out (it can be a couple inches thick), it was uncovered and allowed to totally dry out, becoming greenware.
Students must furnish their own greenware, paint and tools.
Even though underglaze should really be added to greenware, I have found it best to bisque fire pieces before so that the students do not break their pieces while finishing them.
Ultimately, sight specific studios replaced the necessity of transporting greenware for collective firings that increasingly yielded inefficient results due to the increase in chipped, cracked and damaged ware.
Her favourite underglazes, which Rowe heavily relies on due to their ability to keep their vibrancy in a one-fire process are Leslie Ceramic Supply Company underglazes developed by John Toki specifically for greenware.
Brush Fire Ceramic Studio will have a display of finished and unfinished greenware.
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