Fordism

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Fordism

a form of MASS PRODUCTION characterized by a high degree of job specialization, so called after the pattern of WORK ORGANIZATION and JOB DESIGN extolled by American car entrepreneur Henry Ford (1863-1947). Large numbers of a product could be produced for a mass market using assembly line technology where each worker performs a single task over and over again. Although high specialization can have efficiency advantages this form of work organization is often associated with low levels of JOB SATISFACTION, high LABOUR TURNOVER and ABSENTEEISM and high levels of CONFLICT and INDUSTRIAL DISPUTES.