substitute

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Substitute

A good or service that satisfies a consumer's needs or desires just as well or almost as well as a similar good or service. A common type of substitute is an off-brand product; for example, a grocery store may sell its own peanut butter to compete with the on-brand peanut butter it also sells. Often, though not always, the price of a substitute is lower than that of the original product, but they follow generally the same trends. For example, if demand for the on-brand peanut butter rises, its price increases, but so does the price of the off-brand peanut butter, because consumers are willing to pay more for peanut butter generally, but are still looking for a bargain.

substitute

See swap.
References in periodicals archive ?
Eating a meal made with olestra, a fat substitute, can provide significant health benefits to patients with early signs of heart disease, according to a study conducted by researchers at the University of Nebraska and Alegent Health Bergan Mercy Medical Center in Omaha.
Z-Trim also differs from the notorious, no-calorie fat substitute olestra, which can cause gastrointestinal distress and sweep vitamins and carotenoids out of the body (SN: 1/27/96, p.
This trend should continue to have enormous impact on the expanding market for fat substitutes, according to a new report by leading consulting and research firm FIND/SVP.
So until a safe, deep-fryable fat substitute comes along, look elsewhere.
As a result of the findings, foods containing the fat substitute are required to carry a warning label: ``This product contains olestra.
Olestra is the only fat substitute that can be used at high temperatures.
Two days after announcing its new fat substitute, the NutraSweet Co.
The government wants potato chips and other products containing Procter & Gamble's new fat substitute to carry a label warning that olestra may cause ``abdominal cramping and loose stools.
It's also one of the few cheeses that use the safe fat substitute Simplesse, which is made from whey (milk) protein.
In response to FDA's approval of the fat substitute olestra, Joseph F.
The book is divided into the individual lectures grouped into Physical Chemistry of Cheese Texture, with contributions on cheese chemistry and rheology, rheology of reduced-fat mozzarella cheese, rheology of reduced-fat cheese containing fat substitute, factors affecting the functional characteristics of unmelted and melted mozzarella cheese.
Cabot's Reduced Fat Cheddar is one of the first to use Simplesse, the safe fat substitute from the NutraSweet company that's made with milk and egg protein.