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Banner Advertising
(redirected from Display advertising)

   Also found in: Dictionary/thesaurus, Wikipedia 0.01 sec.
Banner Advertising
A type of advertising on the Internet in which the advertiser places an ad at the top of a website. This ad is 460 X 68 pixels almost always emphasizes graphics over text. Banner advertising is designed to attract the attention of the user of a website and usually to encourage him/her to click on the ad and go to the website of the advertiser. One may think of banner advertising as the online equivalent of a billboard. See also: CPM, CPC.


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htm" target="_blank">Microsoft, News Corp weigh web pact: source</a></strong> <strong>Google buying display advertising start-up</strong> Web search leader Google Inc said it is buying Silicon Valley display advertising technology start-up Teracent, which expands its competition with display leader Yahoo Inc.
Google is acquiring Web display advertising startup Teracent, the Internet giant announced on Monday.
Google is acquiring Web display advertising startup Teracent, the Internet giant announced on Monday.
 
 
 
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