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Demand Shock

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Demand shock
An event that affects the demand for goods and services in an economy.

Demand Shock
Any sudden event that dramatically but (usually) temporarily increases or decreases demand for one or more goods or services. The event may result from government intervention, such as a change in money supply, or may be a random occurrence in the market. For example, a company announcing that it is discontinuing a certain product may see an increase in demand for that product because people want to buy it while they can. This results in an increase in price for that product. However, if that company decides not to discontinue the brand, demand will likely taper off, resulting in a return to equilibrium.


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The demand shock tends to be absorbed first by the profit cushion before the wage cost containment exercise starts.
They find strong evidence that declines in the intensity of idiosyncratic labor demand shocks drove big declines in the incidence and rate of unemployment.
The collapse of Lehman Brothers and the credit crunch caused a huge demand shock.
 
 
 
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