Data Mining

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Data Mining

The practice of looking for a pattern in a large amount of seemingly random data. Data mining is usually done with a computer program and helps in marketing. That is, a company can look at the (publicly available) purchase patterns of a person or group of persons and determine what products to direct at them.
References in periodicals archive ?
as to how the RMA calculated the $456 million figure, Gould said the agency was able to use the data-mining "to find out producers that were found to be filing fraudulent claims .
Law enforcement agencies can use data-mining technology to help them deploy their resources, including personnel, more effectively and proactively.
In response to the GAO report, the Center for Democracy and Technology and the Heritage Foundation released a report offering guidelines for developing and using data-mining technologies in ways that would preserve privacy.
The company is relying on data warehousing and data-mining techniques to assist in this effort, Hoffman said.
0 dramatically optimizes the data-mining process and can accelerate the use of partners' data-mining tools:
We are seeing significantly increased opportunities throughout the world for large-scale biometric data-mining capabilities," said Identix President & CEO Dr.
Toppan Printing's new marketing services will employ data-mining techniques to measure the results of marketing promotions.
Other major enhancements include an enhanced interface that allows multiple users to work on the same project simultaneously, integration with SAS/Warehouse Administrator(TM) software, and a feature called Reporter Node, which assembles data-mining results into HTML reports that can be viewed with any Web browser.
M99 is one of the most comprehensive data-mining conferences, offering value to persons from all industries and at all levels of experience," said 1998 presenter/attendee Thomas Brauch, marketing manager at Fireman's Fund Insurance Company in San Francisco.
Enterprise Miner software is the first software to offer a common environment for its primary users - business analysts, quantitative professionals, and IT - and is the first to address the entire data-mining process within one automated solution.
Enterprise Miner software, the first data-mining software to offer a common environment for business analysts, quantitative professionals, and IT, gives customers a higher ROI through the deployment of an entire SEMMA data-mining process (sample, explore, modify, model, assess) within one automated solution.
Available since April on Windows NT, Enterprise Miner software is the first to offer a common data-mining environment for business decision makers and analysts.