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Country selection

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Country selection
A type of active international management that measures the contribution to performance attributable to investing in the better-performing stock markets of the world.


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However, there's no time like the present if you have a solid domestic base, a strong business plan and a focused country selection process.
That said, we suspect that country selection will be very important next year, as increasingly risk-averse investors are likely to be more discriminatory than in the past.
Also do not forget to specify country selection appropriately in each campaign to make sure that you are getting traffic from the right locations and not from areas where you do not ship your products to.
 
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