Corporate Cannibalism financial definition of Corporate Cannibalism. Corporate Cannibalism finance term by the Free Online Dictionary.

Corporate Cannibalism

An act or strategy in which a company introduces a new product into a market where the same company's products are already well established. A company engaging in corporate cannibalism is effectively competing against itself. There are two main reasons companies do this. First, the company wants to increase its market share and is taking a gamble that introducing the new product will harm other competitors more than the company itself. Secondly, the company may believe that the new product will sell better than the first, or will sell to a different sort of buyer. For example, a company may manufacture cars, and later begin manufacturing trucks. While both products appeal to the same general market (drivers) one may fit an individual's needs better than the other. However, corporate cannibalism often has negative effects: the car manufactures customer base may begin buying trucks instead of cars, resulting in good truck sales, but not increasing the company's market share. There may even be a decrease. It is also called market cannibalization.

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No references found	The book concludes with an education-for-action resource section offering tools to fight what one farmer -calls corporate cannibalism, not fair competition. Is free trade fair? by Durso, Fred, Jr. / E	Core Competence Core earnings core factor Core Holding Core Holdings Core Inflation Core Plus core space core-based statistical area CORENET Global Corner Corner a Market corner influence corner of Main and Main Cornering the Market Corporate Corporate Acquisition Corporate Action Corporate and Criminal Fraud Accountability Act of 2002 Corporate Anorexia Corporate Bankruptcy Corporate Bond Corporate Bond Fund Corporate Bond Short-Term Fund Corporate Bonds Corporate Cannibalism Corporate Charter Corporate Citizenship Corporate Equivalent Corporate Equivalent Yield Corporate finance Corporate Financial Management Corporate Financial Planning Corporate Financing Committee Corporate Governance Corporate Income Fund Corporate Inflation-Linked Securities Corporate Inversion Corporate Processing Float Corporate Raider Corporate Repurchase Corporate Restructuring Corporate Tax Corporate Tax View Corporate Taxable Equivalent Corporate Trust Corporate Veil Corporate Welfare Bum corporation Corporazione di fatto corporeal	Corporate Benefit Services of America Corporate bias Corporate bias Corporate Biodiversity Action Plan Corporate board Corporate board Corporate board Corporate Board of Directors Corporate Body corporate bond corporate bond corporate bond corporate bond corporate bond fund Corporate Bond Funds Corporate Bond Linked Debt Corporate Bond Short Term Fund Corporate Bond Short Term Funds Corporate Bond Short-Term Fund Corporate Bond Short-Term Funds Corporate bonds Corporate bonds Corporate Brand Services Corporate Business Applications Support Corporate Business Council Corporate Business Development Corporate Business Group Corporate Business Process Management System Corporate Business Server Corporate Business Tax Act Corporate Cannibalism Corporate Case Management Corporate Catalyst India Corporate Center Corporate Chaplains of America Corporate charter Corporate charter Corporate charter Corporate charter Corporate Charters Corporate Charters Corporate Charters Corporate Chief Information Officer Corporate Citizenship Corporate Citizenship Consulting Corporate Citizenship Europe Corporate Citizenship Facility Corporate Citizenship Report Corporate Citizenship Research Unit Corporate Claims International Ltd Corporate Coach University International Corporate College International Corporate colonialism Corporate colonialism Corporate Commit Process Corporate Communication Unit Corporate communications Corporate Communications Broadcast Network, Inc. Corporate Communications Department Corporate Communications Institute Corporate Communications Interactive

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The book concludes with an education-for-action resource section offering tools to fight what one farmer -calls corporate cannibalism, not fair competition.