The excise duty on cars, sport utility vehicles (SUVs), two-wheelers, consumer durables
and capital goods was cut in the Interim Budget in February to help tide over the demand slump.
The State Bank has allowed banks for financing consumer durables
, a move to boost the industrial and trading activity in the country.
In addition to the possibility of a break in confidence, we do not know how far the adjustment of the stocks of consumer durables
and business capital equipment has come.
With the consumer durables
market flooded with uncountable options-- indigenous and multinational-- the average Indian buyer is spoilt for choice.
25 per cent while rate of interest on personal loans for purchase of consumer durables
has been cut to 12.
After marking decent growth for some years, Indian consumer durable
companies are feeling the pressure as demand has dropped.
How are the Indian shoppers reacting to these changes in the retailing of consumer durables
and information technology products?
Krishnamurthy, chairman, NMCC, said, " Consumer durable
manufacturing in India is constrained by absence of a welldeveloped supplier base.
According to estimates, the total consumer durables
market accounted for INR270 billion (considering all segments and sub-segments as discussed in the report) in 2006-07.
Alternative treatment of consumer durable
goods as investment
Singer(R), a global leader in the sewing machine and accessories industry, has announced that Singer brand consumer durables
including sewing machines have been recognized as the "Best Brand," the "Best Consumer Durable
Brand," and the "Teen Brand-of-the-Year" by the Sri Lanka Institute of Marketing in conjunction with AC Nielsen -- the world's largest market research company.
Sections A, B, C, and part of E are not included in this issue because of the publication of the revised estimates in the national income and product accounts for 1929-99 and of the estimates of fixed assets and consumer durable
goods for 1925-98.