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Cash Value Added

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Cash Value Added
The cash flow a company is able to generate relative to the cash flow it must generate to remain in business. The CVA is calculated by taking a company's operating cash flow and subtracting its operating cash flow demand. A high CVA is considered desirable; a CVA under 1 indicates the company cannot meet its cash flow needs. See also: Economic value added.


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When the client spends a certain amount of money they automatically get a specified cash value added to their card.
 
 
 
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