logo

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Related to Brandmark: Brand marketing

Logo

A graphic or seal that is uniquely identifiable with a company or other organization. A logo may be of a certain color and contain certain text and images. A logo helps build brand recognition and eventually customer loyalty. See also: Marketing.

logo

a company name or BRAND NAME written or illustrated in a distinctive way to heighten customers' recognition of the company or product concerned. See BRAND MARK.
References in periodicals archive ?
The new Splice brandmark symbolizes trust, confidence, expertise, energy, creativity, and simplicity - brand attributes that have made Splice successful and that have distinguished the company as a preferred partner over its competitors," said Coan.
Research has shown our brandmark to be one of the most
Baldwin has launched its new brandmark, a B with hex, to harken back to the Baldwin key.
The new brandmark consists of a bespoke wordmark and Mindshare''s new partner symbol.
By focusing on products that bear the Nortel Compatible Product brandmark, such as E911 Manager, customers may realize a reduction in total cost of ownership, as these products have been verified to use established, supported Nortel interfaces and integration specifications.
2, June 29, 1850) he writes, "There's not a spot in all this dear land, / Where Tyranny's cursed brandmark is not seen.
When taken together, the two become Anchorage's new brandmark.
It's important that the colors used contrast from the competitive set on the shelf, that the color of the brand is used consistently and that the brandmark is anchored in a color that will stand out.
In similar terms Wendy Brandmark argues that the "central irony" of the book is Ono's rejection of "the art of the floating world"; he breaks away from the colony because he finds their work too "ephemeral"; but what he discovers after the war is that the political ideals through which he sought intransigence "were indeed transitory" (1).
This meant injecting good old craftsmanship into the new brandmark, along with an organic styling drown from vintage art nouveau design.
NEW YORK-DuPont is sporting a new seal, which the company said illustrates its growth beyond fiberfill into other product compositions and a brandmark that symbolizes quality.