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Brand |
Also found in: Medical, Legal, Wikipedia, Hutchinson | 0.03 sec. |
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Brand Anything that distinguishes a company's product from other, similar products. Examples of brands include logos, catchphrases, or symbols. Brands make a product more recognizable and therefore are likely to attract customers and customer loyalty. There is often a sense among consumers that brand products are somehow better than off-brand or generic products; as a result, brand products are usually more expensive. How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content. |
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Brand expansion, according to Mann, will entail providing automation products to suit various consumer needs through retail outlets, beginning with the flagship store in Atlanta scheduled to open in early fall. Next in his plans for brand expansion is a home decoration line which will include small adornments and silverware. In another tale of brand expansion and press release gobbledy-gook, 411 Video Magazine, the skate tape innovator, was sold to The Wasserman Group, some business types who do junk and own a bunch of stuff. |
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