Big Bath

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Big Bath

The practice of making poor earnings of a company, especially of a publicly-traded company, appear worse than they really are. One may accomplish a big bath through write-offs, prepaid expenses, and so forth. The hidden earnings are revealed in a year, when earnings are better, to make them look even better than they really are. A new CEO sometimes takes a big bath to artificially inflate earnings in the second year of his tenure. This allows him to blame the previous bad year on the CEO who came before him. Not coincidentally, it also increases this CEO's chances of receiving a large bonus in the second year.

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