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Banner Advertising |
Also found in: Wikipedia | 0.10 sec. |
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Banner Advertising A type of advertising on the Internet in which the advertiser places an ad at the top of a website. This ad is 460 X 68 pixels almost always emphasizes graphics over text. Banner advertising is designed to attract the attention of the user of a website and usually to encourage him/her to click on the ad and go to the website of the advertiser. One may think of banner advertising as the online equivalent of a billboard. See also: CPM, CPC. How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content. |
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| Despite what you might sometimes hear, banner advertising is still very successful for many small businesses, but only if carried out in the right way What is the right way, and how does your business avoid the pitfalls of advertising on the internet Think about the past for a moment; can you recall the first time you came across internet banner advertising Almost certainly, you saw your first banner advertising at the same time as you first saw the web itself For years now, internet banner advertising has captured the World Wide Web for it has become a large help in saving an amount of money while reaching beyond territories. |
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