Bait and Switch Pricing

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Bait and Switch Pricing

A practice in which a retailer advertises exceptionally low prices for its products to attract customers and, later, when the customer asks, claims the products are out of stock or unavailable for some other reason. This forces the customer either to leave or to pay higher prices. Because this is considered an unfair business practice, bait and switch pricing is illegal. The advertisements promoting these artificially low prices are called bait ads.
References in periodicals archive ?
Handsomely produced, ``Frankenstein'' does cut budget corners by relying on the old bait-and-switch - name actors (Donald Sutherland, Julie Delpy and a scenery-guzzling William Hurt) appear in smaller roles, while it's left to relative unknowns to do the heavy lifting.
So perhaps, it prevented Miramax from doing the old marketing bait-and-switch.
The age-old practice of bait-and-switch is alive and well in Los Angeles.
He pleaded for the state to kick in money and implored the voters to pass Proposition BB, knowing full well the school board would pull the bait-and-switch and use money from the $2.
And now, here we are poised to turn over a new millennium, and Los Angeles does the old bait-and-switch routine.
It's a bait-and-switch to lure the public in and then put a commercial in front of them.
4 billion bond issue that was advertised as a way to pay for repairing and upgrading schools - the Los Angeles Unified School District tried a classic bait-and-switch scam.
Japanese officials deny that they are breaking their promise, or that they beat Salt Lake City with bait-and-switch tactics.
Some of the catalog's estimates are either naive or deliberately underpriced, a bait-and-switch to bring the overly eager into the bidding room.