red

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Red

red

Of or relating to a firm or the operations of a firm that are deemed unprofitable. The term derives from the color of ink used to show losses on financial statements. Compare black.
References in periodicals archive ?
As a finishing touch, we opted for the Aztec Red Velvet Verbena (eight to 10 inches high, 12 to 18 inch spread).
Three animals bought at Middleton have had great success at this year's summer shows - Aztec Red, bought in November 2007 from JW Dent and Sons, Lunedale Sire, bought from JC and J White in February 2008 and Cotherstone Red bred by F and MP Allinson and bought in May last year.