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Average Revenue Per Unit
(redirected from Average revenue per user)

   Also found in: Acronyms, Encyclopedia, Wikipedia 0.02 sec.
Average Revenue Per Unit
A measure of the total amount of revenue a product generates, divided by the total number of users or units of that product. Companies use the ARPU to determine how profitable a certain product is, and, if necessary, make improvements, expand, or cancel the product. ARPU is commonly used in the telecommunications industry to determine the revenue generated per cell phone user on various plans and/or types of cell phone.


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Nextel Mexico posts the highest average revenue per user for NII than any other region.
MetaServ QuickStart was designed to enable wireless service providers to easily package, bundle and deliver new and customized broadband services to attract and retain additional customers while increasing the average revenue per user (ARPU).
With minimal up-front costs and no capital investment, Clarity's PTT service can quickly help wireless carriers differentiate their services, increase average revenue per user and build customer loyalty.
 
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