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Average Propensity to Consume

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Average Propensity to Consume
The amount of money a person spends as a percentage of total income. For example, if one makes $50,000 and spends $40,000, the average propensity to consume is 80%. Countries with a high average propensity to consume generally have a lower unemployment rate because the demand to buy things creates jobs. However, it may be more susceptible to recession as people save very little. It should not be confused with the marginal propensity to consume.


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This important empirical finding makes the old "consumption puzzle" more intriguing because it shows that the average propensity to consume decreases not only with current income, but also with lifetime income.
It also is of grave concern that the average propensity to consume has begun to decline.
In the 1930s, John Meynard Keynes conjectured that as incomes rise, the average propensity to consume would fall.
 
 
 
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